Color Psychology with Logos
Humans truly love colors. This fascination with it doesn’t wane with time. It also conveys messages, evoke emotion and is able to add brilliance towards different things. Color also has a crucial role in logos.
Yellow is Optimistic
All of us had been taught since kindergarten that the color of the sun is yellow, which is why it’s easy to understand that yellow evokes feelings of optimism, clarity and warmth. Yellow likewise is a rich color, which is often associated with treasures and gold. The fact that it is so bright, it is able to stand out even at busy surroundings.
Orange is Confidence
Orange is actually a color to which doesn’t let anyone pass without being noticed. It is able to stand out in a crowd and is confident of becoming the center of attention. Orange also is enthusiastic, creative and youthful. This is a kid-friendly hue as well. This in fact is very effective at luring the ones with a sweet tooth.
Red for Energy Levels
Red is capable of raising people’s pulse rate just by looking at it. Red is a powerful color that also means urgent, exciting, warm and sexy. This also is the color of romance, classic roses and blood. It’s mostly the color used in the entertainment industry.
Purple for Imagination
Purple is royalty. This likewise conjures images of opulence, grandeur and mysticism. This could activate the imagination of a person and enthralls people’s eyes. Brands that uses the purple color could draw in customers who are in search for an experience which is just a step ahead from the ordinary. This likewise carries a sense of wisdom.
Dependability with Blue
Simply sitting by the ocean on a clear day and staring up the flawless sky is going to let you immediately know that blue is a calming color. This color also signifies mightiness just like the sky and ocean. This likewise conveys the feeling of strength, tranquility and dependability.
Though earth is considered as a blue planet, there’s a lot of green in it. The color green symbolize peacefulness and serenity and also conveys the idea of growth. Whole foods likewise takes advantage of this because of the fact that people usually associates green with health.
The Elegance and Simplicity of Black and White
Black is a color that symbolizes credibility and professionalism, but this could also be edgy. The color white is clean and is pure. The use of both color will create a logo to which is timeless and is beautiful.
The psychology of colors is actually a deep subject to which fascinates people.